International Food and Drink (IFE)

Project Description:

Client:
 IFE
Date:
 2013
Category:
Show Daily Newspapers
Project URL:
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Over four days, IFE13 – the UK’s largest international food and drink trade event – was action packed, attracting thousands of buyers from national and international retailers, wholesalers and foodservice outlets. With more than 1,100 exhibitors from over 50 countries, there was ample opportunity to identify innovative new products and do business.

Christopher McCuin, Event Director of IFE13 and Pro2Pac, commented, “If I could pick one word to describe the shows it would be ‘buzzing’. Whether wandering around the stands, listening to first class speakers, watching emotional pizza chefs win their equivalent of the Oscars, or getting second-to-none industry advice, ExCeL was alive with excitment and anticipation. All of this proves how important the food, drink and packaging industry is and we can’t wait to get started on the next IFE and Pro2Pac.”

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